Writing About Nutrition in Indian Newspapers: Lessons Learned from the OneWorld POSHAN Media Fellowship

WRITING ABOUT NUTRITION IN INDIAN NEWSPAPERS: LESSONS LEARNED FROM THE ONEWORLD POSHAN MEDIA FELLOWSHIP

by IFPRI | October 29, 2014

coverIN001To try to raise the profile of nutrition in the Indian media, POSHAN and the OneWorld Foundation, India (OWFI) co-implemented the six-month OneWorld-POSHAN Fellowship on Maternal and Child Undernutrition.

The fellowship was designed to highlight the massive prevalence of undernutrition among women and children in India through the mainstream newspaper media. It was envisioned that increased news stories about nutrition would enable readers to not only gain more awareness about malnutrition but also take informed collective action.

This Implementation Note focuses on the roll out and lessons learned of this program. It aims to contribute to wider knowledge about implementing media fellowship programs. To that end, the paper is intended for those who wish to engage with the media and communicate their health research to wider audiences and to media institutes seeking to build the capacity of journalists to report on health issues in developing countries.

Implementation Note 1 June 2014